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Re: Madness
Posted by: Andrew Dow
Date: 04/03/2019 16:09
"There is a lot of strangeness about The Hundred.

From the haphazard announcement of its creation and the scattergun communications since to the very public trial-and-error process by which the rules seem to have been drawn up, the PR strategy behind the ECB’s soon-to-be-flagship concept could quite easily have been the product of a boozy lunch between Tom Harrison and Alan Partridge.

“Idea for a new competition,” as Steve Coogan’s hapless character would mumble into his dictaphone. “Women and children will love it. Back of the nets.”


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